+121%
Device-bound identities. Not named humans.
Device-bound identities. Not named humans.
01 / Since launch
What COPY has done since launch.
Since launch on June 2, 148 new device identities showed up, 171 channels opened, 140 invites were created, and 1,457 sends went through.
+185%
Rooms for friends and groups.
Rooms for friends and groups.
+46%
Someone held the button down.
Someone held the button down.
02 / Before launch vs after
Same amount of time. Different product energy.
This compares Launch to date: Jun 2, 2026 12:00 AM to Jun 15, 2026, 12:52 PM MST against May 19, 2026 to Jun 2, 2026, 12:00 AM MST. It is the cleanest read on growth because both sides cover the same amount of clock time.
New identitiesThe cleanest launch growth signal.
+121%+81 / 2.2x
Channels openedRooms people created after picking it up.
+185%+111 / 2.9x
Invites createdUseful with the caveat that this event shipped after launch.
+new+140 / new
Messages sentIntentional use: hold the button and talk.
+46%+460 / 1.5x
Message-active identitiesDistinct anonymized send/play/ack identities.
+93%+37 / 1.9x
ErrorsLower is better; this is the guardrail, not the growth story.
-83%-5 / 0.2x
03 / Daily shape
How launch-to-date moved.
Day by day
Each day since launch shows registrations, channels, invites, and sends on one shared count scale.
registeredchannelsinvitesmessages
Jun 2
12313140
Jun 3
8140361
Jun 4
274192730
Jun 5
146192023
Jun 6
10271717
Jun 7
87645
Jun 8
87121214
Jun 9
666913
Jun 10
89279
Jun 11
130155
Jun 12
971656
Jun 13
6051214
Jun 14
62233
Jun 15
53000
Y-axis is daily count. Values below each day are messages / registered / channels / invites.
Activation funnel
Same anonymized device identity, in order: registered, channel made, invite sent.
Registered
148
Created channel
87
Sent invite
62
Same device. Same order. Fair to read as conversion.
Voice loop
These belong together, but they are not a funnel. Plays and acks can run past sends in a bounded window.
Messages sent
1,457
Hold down. Talk. Let go.
Messages played
1,882
A friend picked it up and heard it. Plays can outnumber sends in a bounded window.
Messages acked
1,684
Receipts from the delivery path. Useful, but not a conversion denominator.
Quiet checks
Small checks so the read stays honest.
errors
1
silent cluster
0
push suppressed
23
No message content. No display names. No contacts. No channel secrets. No invite tokens.
04 / Patterns
What the rhythm is starting to say.
Weekdays are running +55% above weekends on messages per completed day. Today is excluded from this pattern read because it is still partial.
Weekday average
9 completed days121
9 completed days121
Weekend average
4 completed days78
4 completed days78
Average messages sent per completed local day.
05 / Lines worth sending
A few lines worth sending.
Since launch, 148 phones picked up COPY.
171 private channels opened since launch. Small rooms. Real voices.
140 invites were created after launch. COPY still spreads the normal way: hand it to someone.
Hold down. Talk. Let go. People did that 1,457 times since launch.
No account. No inbox. Nothing stored. People still picked it up.